Day 48: Revisiting Old Content, Take 3

by | Aug 26, 2017 | 41-50

My first 2 attempts at writing new headlines for my old content were miserable. I hated them both, and they felt like cheap click bait. They were templated schlock and required zero thought. Just 100 lines of fill-in-the-blanks. But I have a theory… My dismay...

Day 5: Dumore Improv

by | Jul 14, 2017 | 1-10

I’m a big fan of improv. When it’s done well, it’s an art. I learned a lot about it during my years in field marketing—and I still use the techniques every day. Not the funny stuff, but the conversation steering. You’d be amazed how useful it...