The 100 Day Recap

Mission Accomplished Grab the giggle juice, my friend. Because I am D-O-N-E done! I did it! The Headline Project is over! 10,211 headlines in 100 days. OK, 106 days, but who’s counting? (Me. I’m counting.) Great googlymoogly, does it feel good. I finished on...

Day 100: Pretty Fly Copywriting

This is it, folks. Post #100. In a few short minutes, I am going to D-O-N-E with this project. …But not really. Because now I have to do something with it. So, nothing stops here but the daily posts. And… THAT’S AWESOME!!!!!!!! I don’t want to get too far ahead of...

Day 99: Pair Of Thieves Underwear

Holy Shih-tzu!!! Day 99!!!!!!! I’m having a hard time processing not doing this after tomorrow. I’m excited to use all I’ve learned, but mostly I’m excited to get my lunch hour back. Oh, and no stress about posting and writing is gonna be nice, too. OK, so it’s now or...

Day 98: Mystery Shoppers

Grab your Scooby snacks. We’re going mystery shopping. If you’ve worked retail, you’re familiar with this one. Mystery Shoppers are paid to go through a customer experience and report on the encounter. It’s a great way to find untapped potential, superstars on your...

90 Day Recap

The end is nigh. SWEET!!!!! I know I’m a few days late, but I’ve been surrounded by some of the biggest, baddest, brashest names in the business. I’m flying back from Copy Chief Live as I write this. Two days in Tampa with Clayton Makepeace, John Carlton, Parris...