I’m really jealous of the way Alaura Weaver works her last name into her story-based content business—WordWeaver Freelance. I got some funny looks when I tried to do that with mine.
Also, she writes killer blog posts.
I was particularly drawn to Pain Makes Amazing Blogging Inspiration- Here’s How To Use It (Without Being A Douche), because, well, it’s got an awesome title. It geniusly works in a hook, then justifies its use to make you feel silly-in-a-good-way for misinterpreting it.
Also, geniusly isn’t a word.
There’s so much good stuff in here. And the GIF’s are spot-friggin’-on. Even the one that sort of makes fun of me for being a guy seems appropriate.
Well played, my friend.
When I reached out to Alaura and asked if I could give an alternate headline a shot, I knew it would be a challenge. The bar was set high. And much like the 3 previous posts for Doug Paton & Hillary Weiss, this one drained every ounce of life juice from my body. But I think I did OK…
Give the post a read—then come back to view the lines that almost killed me.
I promise I won’t exaggerate as much as I did in the last sentence.
Here are 100 alternate-but-unnecessary lines for: PAIN MAKES AMAZING BLOGGING INSPIRATION- HERE’S HOW TO USE IT (WITHOUT BEING A DOUCHE)
Bold likes selected by Alaura. Italics missed the mark.
|1||The surprisingly good find in all the terrible, terrible comments|
|2||The lazy writer’s guide to finding painful blogging topics|
|3||There’s plenty of pain to write about (and why that’s a good thing for you)|
|4||Is your blog a bully? (How to tap into a customer’s biggest fear)|
|5||No, it’s not just bullies that hang out in the comment section|
|6||Why exploiting your customers pain can be more profitable than solving it|
|7||This blog topic method sounds sketchy, but it’s mostly just painful|
|8||You’ve got the power to heal, but should you?|
|9||Why you should never leave your customer’s pain points unpoked|
|10||Why my lady parts cringe in the cleaning aisle (and how companies can be nice to woman)|
|11||Show me your book reviews, and I’ll show you your darkest fears|
|12||Find everything you need to write about on Amazon|
|13||How gently stalking your target will make you a better writer|
|14||If I tell you how to read your prospect’s mind, do you promise not to abuse the power?|
|15||Your customer is afraid. Now go write about it.|
|16||The evil truth behind twisting a knife in your customer’s pain point|
|17||Good writing hurts (but not like you think)|
|18||How to crack into your reader’s brain—and heal (or cause some serious damage)|
|19||Mean as it is, the comment section is your new best friend|
|20||If you want to know all your customer’s secrets, look here|
|21||The comment section is a blogging goldmine|
|22||This old douche ad still makes me cringe—just like so many other things on the internet|
|23||The exploitation dilemma: Should you really solve your customer’s pain?|
|24||Is this 1960’s ad the reason we call some men douches?|
|25||Here’s what I learned about humanity by reading Facebook comments|
|26||Writing shouldn’t be as painful for you as it for your reader|
|27||How to find blog topics your readers will care about|
|28||Pain is your friend when it comes to blogging|
|29||Before you heal your reader’s pain, you might want to twist the knife|
|30||Profiting off your prospect’s pain: The ethical dilemma of good business|
|31||If my blog was around in the 1948, I’d go apeshit on this douche|
|32||How to modernize a classically offensive ad for lady parts|
|33||With great blogging comes great responsible (so don’t be a douche)|
|34||It’s time you start hanging out with the bullies and trolls in the comment section|
|35||Poke the bear with your blog – how to agitate your reader’s emotions|
|36||How to build a blogging archive you can be proud of|
|37||How to exploit your reader for profit — and other bad moves from a douche|
|38||The goldmine that lies in your reader’s fear|
|39||The quickest & easiest way to exploit your reader (and other bad business ideas)|
|40||Identifying your customer’s pain is easy. Now let’s talk about how you blog that data…|
|41||A painful way to tap into your reader’s fears|
|42||There’s blogging gold hidden in the dark shadows on the internet|
|43||You can tap the vein of your customer’s agony— but should you solve their pain?|
|44||How to be your reader’s Band-Aid|
|45||You don’t have to be mean, but a little pain goes a long way with bloggers|
|46||The bloody secret to where better blog posts lie|
|47||How to profit from other’s pain (in a non-sketchy way)|
|48||This type of advertising is mean as hell—but it still makes money|
|49||The unsketchy way to spy on your customers (and steal their words)|
|50||Make your blog a doctor|
|51||This classic ad for a douche got it wrong—and I’m going to fix it|
|52||Discover better blog posts (underneath a scabby Band-Aid from your reader)|
|53||Writing through the pain (but not yours)|
|54||If you want to be a better writer, you’re going to need to hang out with trolls|
|55||Now you can find customer empathy on Amazon—even without paying for Prime|
|56||The internet already told you what your customer wants to read—you’ve just been looking in the wrong place|
|57||Hey dummy—your customer already told you everything you should write about|
|58||Is it better to scare your reader? Or is playing the empathetic long game really worth it?|
|59||Your reader’s got a fever – and the last thing they need is more cowbell|
|60||Please don’t write like this douche|
|61||The best place to find blogging inspiration is probably lower on the page than you think|
|62||The business model of choosing to be nice (and not a complete douche)|
|63||Here’s a method to step into your prospect’s head like Kreskin|
|64||How to tap into your customer’s pain|
|65||Empathy is a blogger’s best friend—and it can be used for good or evil|
|66||Every writer knows pain—but most are focused on the wrong person’s|
|67||How to drive a knife into your reader’s heart—and heal them better than before|
|68||Blog ideas to punch your reader right in the face|
|69||Your customer is in pain—and that’s great for business|
|70||Steal your content: How to use your customer’s inner monologue|
|71||The comment section is visceral (and how to use it to your advantage)|
|72||Why tapping into a woman’s fear is an incredibly douchey thing to do|
|73||Everything I need to know about pain is in your Prime account|
|74||Good vs. Evil —which is more profitable?|
|75||The comment trolls can teach you a thing or two about pain points|
|76||Why reading the comments is a necessity (even if it can crush your will to live)|
|77||Finding blog topics in the darkest corner of your prospect’s mind|
|78||This douche tortured women with advertising (not to mention their lady parts)|
|79||Don’t write like this douche|
|80||Big blog ideas are painful—that’s the point|
|81||The exploitation dilemma: Is it more profitable to keep your customer in pain?|
|82||Careful—your words are stronger than you imagine|
|83||Little known ways to find good blogging topics|
|84||Here’s how to find a blog topic on Amazon—and how not to be sketchy about it|
|85||Everything your reader wants to know is on the other side of fear|
|86||Being mean for profit—and other bad business moves from the 50’s|
|87||Dig until you hit the nerve – how to find the pain your readers want to heal|
|88||Is it better to remove the knife that causes your customer’s pain, or twist it?|
|89||Everything I learned about empathy, I found on Amazon|
|90||Pull blog topics directly from your writer’s head|
|91||I know what you’re afraid of (and I promise to use this knowledge only for good)|
|92||How to find blogging treasure amongst the comment trolls and douches|
|93||Everything you need to write about is already written (and why that’s a beautiful thing)|
|94||The painful truth about finding good blog topics|
|95||Where to find the blog topic inspiration on the internet (without getting a virus)|
|96||3 Tips to steal your customer’s inner monologue|
|97||Kicking your customer when he’s down is profitable (but should you do it?)|
|98||Here’s a quick way to make an old douche ad better|
|99||Sticks & stones have nothing on words: How your writing can break a person|
|100||The dark side makes for powerful blogging|
Overall: Insanely tough challenge, but I think I did alright! There are a lot of good lines here. Even some she didn’t like, I kind of do. More on that below…
Lessons: The original headline is fantastic. As with Doug’s & Hillary’s posts, I tried not to copy it too closely—but it’s such a strong theme! So it pops up from time to time. Also, I like how Alaura called out the negative lines for being off-brand. While I like some of them, and I might’ve used them, it was interesting/obvious to see that she wouldn’t.
- I love how all 3 of the writers I’ve approached prove great headlines don’t need to be click-bait. They use their talents for good, and I dig that.
- Writing lines for other people’s blog content is physically and emotionally draining. Way different than site copy. I need to take a break from it.
- Mad respect for Alaura’s style. Follow her on the tweeters to make yourself smart.
- Follow me too (no promises on the smart)
- I still want geniusly to be a word.
Time: Well over 2 hours with a few mental health breaks in-between.
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