Thompson Tee makes a sweat proof T-shirt. For some folks, this can be a real life saver. Hyperhidrosis is a very real condition and its affect can put a strain on people’s confidence. Their website does a good job of playing up the shirt’s benefits, but I thought it might be interesting to go a little deeper.
I’ll explain more below. For now, here are 101 lines about Thompson Tee Sweat Proof T-Shirts
| 1 | Raise your hand if you want to stay dry all day |
| 2 | Embarrassed of sweat stains on your shirts? |
| 3 | You can wear this outside in a Phoenix summer and still stay dry |
| 4 | No more packing extra t-shirts for a midday switch |
| 5 | Strong enough to wear during a job interview in a heat factory |
| 6 | Sweaty pits are… the pits |
| 7 | The answer to sweat anxiety is in the shirt |
| 8 | Designed for a bolder you |
| 9 | The longer you wait to buy one, the more your armpits will control you |
| 10 | The t-shirt that makes a big difference |
| 11 | The one piece of your clothing you can’t live without |
| 12 | If you’ve got hyperhidrosis, raise your hands |
| 13 | Do you fall into the pitfall of sweaty underarms? |
| 14 | Tired of being known as the sweaty guy? |
| 15 | Helping heavy sweaters stay dry all day |
| 16 | When your armpits are dry, you’ll want to hug everyone |
| 17 | Do you avoid heavy sweaters because you’re a heavy sweater? |
| 18 | Soft, smooth, and sweat proof |
| 19 | All day dryness in one simple t-shirt |
| 20 | Tired of switching undershirts midway through the day? |
| 21 | Bye bye pit stains |
| 22 | The shirt for high-pressure situations |
| 23 | Do you pack extra t-shirts to make it through the day? |
| 24 | Nobody needs to know what’s happening under your t-shirt |
| 25 | Made for people whom sweat stains are “more than a nuisance” |
| 26 | The t-shirt for people who sweat. I mean, really sweat. |
| 27 | Made in America (not a “sweatshop”) |
| 28 | Give yourself a better life |
| 29 | The “Never let ’em see you sweat” t-shirt |
| 30 | Raise your hand high |
| 31 | There’s an air of confidence around you, and it’s dry |
| 32 | When’s the last time wore a bright shirt without fear of embarrassment? |
| 33 | You’ll still sweat, but nobody will know |
| 34 | The wardrobe staple for heavy sweaters |
| 35 | Save your outer shirt, as well as your ego |
| 36 | The t-shirt you wear when you need to stay dry |
| 37 | How much is staying dry worth to you? |
| 38 | Do you miss wearing certain shirts because you’re worried about sweat stains? |
| 39 | Confidence is sewn directly into the lining |
| 40 | You, only drier |
| 41 | Pull yourself out of a pit of despair |
| 42 | This shirt has your confidence (and your sweat stain) covered |
| 43 | You can continue stuffing paper towels in your T’s, or you can try our shirt. |
| 44 | The t-shirt that saves your outer shirt (and your dignity) |
| 45 | The sweat-proof t-shirt that boosts your confidence |
| 46 | For people who sweat, and are tired of not wearing their favorite shirts |
| 47 | Discover the confidence you have in dry clothes |
| 48 | Less sweat, more confidence |
| 49 | Now you can wear any color shirt you want |
| 50 | Wear dark colors without the embarrassment |
| 51 | Sweaty underarms? it’s the pits |
| 52 | It’s not about sweat. It’s about confidence (and sweat) |
| 53 | Have we told you how confident you look today? |
| 54 | Your go-to t-shirt for big meetings and presentations |
| 55 | Where heavy sweaters find their confidence |
| 56 | The shirt that literally saves your confidence |
| 57 | Who’s the first person you’re going to hug? |
| 58 | Now you’ve got nothing to be embarrassed about |
| 59 | Take control over hyperhidrosis embarrassment |
| 60 | High 5 with confidence |
| 61 | Don’t let sweaty armpits keep you down |
| 62 | The dry t-shirt for wet armpits |
| 63 | Lacking confidence due to sweaty pit stains? Not anymore. |
| 64 | When you’re dry, you’re confident |
| 65 | When’s the last time you wore dark blue in summer? |
| 66 | Now the only thing you have to be embarrassed about is everything else |
| 67 | Show the world how dry you are |
| 68 | Liberate yourself from pit stains |
| 69 | Never be embarrassed by pit stains again |
| 70 | Wear whatever color shirt you want. They’ll all stay dry. |
| 71 | When’s the last time you didn’t worry about sweat marks? |
| 72 | No more keeping your hands close to the vest |
| 73 | Stopping pit stains, one sweaty underarm at a time |
| 74 | The t-shirt that boosts your confidence |
| 75 | Say so long to sweat stains |
| 76 | The t-shirt that hides your sweat, but not your confidence |
| 77 | Now you can wear blue shirts again |
| 78 | Made with extra confidence |
| 79 | Now you can feel normal, even when you sweat |
| 80 | Like a regular t-shirt, only with a lot more confidence |
| 81 | Look cool while staying dry |
| 82 | Make yourself more confident without worrying about your wardrobe |
| 83 | Where people who sweat have nothing to hide |
| 84 | They won’t ever see a single drop |
| 85 | You’re going to start wanting to hug people a lot more often |
| 86 | Save your social life. You won’t even think about your armpits anymore. |
| 87 | For sweaters who wish they could wear dark colors again |
| 88 | Keep your ego dry |
| 89 | Dry shirts = more confidence |
| 90 | How many t-shirts have you sweat through today? (The answer can be none) |
| 91 | Like wearing a layer of sweat-proof confidence |
| 92 | Trapped in a (sweaty) pit of despair? |
| 93 | The sweat protector for your favorite shirt |
| 94 | The t-shirt that doesn’t make you hate your armpits |
| 95 | Renew your friendship with outer shirts you’re afraid to wear |
| 96 | Cover the sweet spot for sweat spots |
| 97 | When the temperature rises, so will your confidence |
| 98 | Now you can wear that “not in my wildest dreams’ colored shirt |
| 99 | Free yourself from embarrassment |
| 100 | Stop being afraid to raise your hand |
| 101 | Sweet relief for your sweat relief |
Overall: Pretty good! I focused more on the pain points and dug into common themes from reviews. Confidence was a biggy, with not being able to wear certain colors being close behind. I think my lines captured the voice of the consumer well.
Lessons: I quickly realized how sensitive I needed to be with this topic. This isn’t for casual folks who sometimes show wet marks on a hot day. No, this is for people who can have overwhelming anxiety about sweat stains, and have a genuine medical condition. The impact of this shirt can be enormous.
- The reviews opened themes I hadn’t thought about. It really helped bring people’s struggle to life.
- There were some style issues on the women’s version. There’s enough room for a whole new list of female-based lines if anyone wants to give it a go.
Time: About 1:15. I spent a little more time getting to know the consumer today. Diving into reviews takes time.
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