I thought it would be interesting to try an IndieGoGo campaign today. Haven’t done that yet.

I intentionally chose one that’s struggling ($1 raised so far), but seems to be a pretty decent idea. Bild, is a “networking application…whose mission is to foster productive relationships between passionate individuals of a like mind, from varying, associated and unassociated, professional backgrounds.”

…Yeah, I don’t really know either.

Now, I’m not saying different copy would skyrocket their funding, but I certainly don’t think it would hurt. Best I can decipher, it’s like LinkedIn for creatives, with the goal of matching mentors with up-&-coming hotshots. I like the thought behind it. Hopefully they pull through.

If they do, here are 101 lines they can use.

1 Career guidance for up & coming creatives, from industry veterans
2 For creatives tired of not knowing where to go next
3 Source your inspiration
4 The safe space to cultivate your creative career
5 Connect to the creatives who can guide your future
6 Download a network and cross the bridge to your next level
7 If you bild it, you will succeed
8 The place where creatives learn and teach
9 Connecting you to creatives who can guide your career
10 Build your future in the time it takes to download an app
11 The network for creative advice & mentorship
12 Build your network and climb the creative ladder
13 Find your creative guidance
14 All the connections you need to reach the next level of creative success
15 Entry level questions answered by senior level creatives
16 Successful creatives! Want to become a mentor?
17 Grow your network and launch your creative career
18 Your bridge to a creative network
19 Where you give & find advice for all your creative problemss
20 All that stands between you and creative success, is a little direction
21 Download the app—Your mentor is waiting
22 All the answers you need, from the creatives who can help you
23 Your pathway to creative mentorship
24 Find your creative mentor
25 Connect with creatives. Share what you know. Learn what you don’t.
26 Build your creative network
27 Where passion, mentorship & creatiity combine
28 Find advice & direction from succesful creatives who want to help you
29 Share you guidance and build the next you
30 Connecting passions & sharing advice
31 All the career advice you’ll ever need–from a network of successful entrepreneurs
32 Your beacon for creative guidance
33 Fostering creative mentorships for every side
34 Where creatives pull eachother up, one connection at a time
35 Find the people you need to feed your creativity
36 The app to connect you to creative networks
37 Everything you need to become the next best you
38 Where creatives gather to help you grow
39 The app that guides your creative direction
40 Share what you’ve leanred with aspiring details
41 Guide, critique and build the world’s next best creatives
42 Where creative mentors council aspiring professionals
43 Lose your excuse for creative roadblocks
44 Swipe right to connect with creative colleagues
45 The engine for propelling creative careers
46 Your elevator to the top floor of creative brilliance
47 A network of succesful creatives and mentors
48 Your creative mentor awaits
49 Bridging the gap to your creative connections
50 Connecting like-minded creatives for mentorship
51 Your missing piece to creative success
52 Become the creative you want to be
53 Where bridges are built between succesful creatives & the next best things
54 For succesful creatives who want to share their knowledge
55 The app that grows your creative network
56 Put a creative network in your pocket
57 Like tinder, for creative proffessionals (without the hookups)
58 Connecting creative mentors with thier next mentee
59 Climb the creative ladder with succesful entrepreneurs pulling you up
60 Get the creative advice you need, from succesful entreprenuers
61 You just lost your excuse for not following your creative dream
62 Creative direction from creative directors
63 Create the foundation to reach your creative goal
64 The express lane to creative inspiration
65 Get the career guidance you need from people already in the role
66 Connect with the best creatives on the market, who want to help you grow
67 Direct access to succesful entrepreneurs and creative mentors
68 We wanted to connect to other creatives. So we built Bild
69 An app to connect you with a world of creatives
70 The app for artists ready to jump from the minors to big league
71 Share your knowledge & build your network: Bild connects you to up & coming creatives
72 Share what you know, learn what you don’t
73 Connecting creatives & insipiring genius
74 Meet your mentor: Search, find and connect with individuals in your dream job
75 Connect with creatives who know how its done
76 Recruit your next round of creative mentees
77 Access a world of creatives who all believe in you
78 Feed your mind, build your network
79 Connecting creatives, one mentorship at a time
80 The app for connecting creatives
81 Everything you need to learn how to succeed as a creative
82 Learn, share and teach the world’s next best creatives
83 The easiest way to find people who can help your career
84 Bild your network, one creative at a time
85 Run your creative ideas up the flagple
86 Connecting creative mentors with their next protégé
87 Where creatives come to network
88 The place to kickstart your creative engine
89 The app that connects you to professional creatives
90 A world full of creative knowledge
91 Where asprining creatives connect with succesful ones
92 Linking you to a creative universe
93 Get the direction you need to become the creative you want to be
94 Free guidance, feedback and input on your latest idea
95 Career guidance & creative advice from entrepreneurs who want to help you
96 The spirit of creative collaboration, in an app
97 Don’t just dream about your creative career. Bild it.
98 Link to like-minded creatives & find out what’s working for them
99 Helping creatives get a foot in the door with mentors
100 The app for creative collaboration
101 Run your ideas by top-level creative experts


Overall: OK.  I think they add clarity, but they’re not great. The themes are decent, but nothing made me jump up and high-5 myself.

Funding sites may be an interesting area to tinker with again.

Lessons:  I picked this out last night to let the idea simmer. As I was drifting off to sleep, the “meet your mentor” line hit me and I had to get up to write it down. Now I’m going to start sleeping with post-its at nearby. When I remember, I’m going to choose categories the night before.

I also had a few lines hit me in the shower.

Feel free to visualize that prettier than it actually is.

I got stuck with 19 left. Thank the maker for templates.

Time: 2 30-minute sessions. The usual. I imagine I’ll plateau there for a bit. I knocked out 34 lines in the first 20 minutes before using formulas.